The basketball court inside Little Rock Central's Tiger Arena
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Prepared for Little Rock Central Athletics

A department with this much history should look united.

Next Play gives Central Athletics a college-level media operation without adding another job to the athletic office: game-day coverage, social content, stories, athlete recognition and sponsor value — all in one system.

ALLSports Covered
12Core Services
1Consistent Tiger Brand
0Extra Staff Needed

Personalized concept for conversation purposes. Not official Little Rock Central High School creative.

Why It Fits Central

The tradition is already there.
We help tell it.

The Athletic Director and coaches stay focused on their teams. Next Play turns the department's schedules, scores, milestones and athlete stories into one reliable public presence for families, alumni, recruits and the Little Rock community.

01
Built Around the Athletic DepartmentOne simple department workflow gives us what we need. We build, write, schedule and publish.
02
Every Team Has a HomeThe same Tiger standard across fall, winter and spring — including the sports that usually get missed.
03
Every Athlete Gets SeenSpotlights, stats, milestones and recruiting-ready content that families can share.
Central-Specific Examples

What Tiger coverage
can look like.

Custom Central game-day work, paired with a department-wide visual system that can be repeated consistently across every team and season.

CONCEPT CREATIVE · NOT OFFICIAL
Little Rock Central boys basketball game-day graphic featuring Tra'jihn Aleem Game Day

Game-Day Feature

A custom game-day feature built around a Central athlete, the matchup and everything fans need before tipoff.

Little Rock Central boys basketball 55 to 50 final-score graphic against Har-Ber Game Day

Final Score

A polished final-score graphic ready to publish immediately after the game while attention is highest.

Little Rock Central Athletics weekly schedule graphic featuring tennis, volleyball and football Department

This Week in Athletics

A department-wide "This Week" graphic that makes every Tiger event easy to find and follow in one place.

Little Rock Central game recap graphic for a 55 to 50 postseason win over Har-Ber Written

Game Recap

A complete game recap that turns the final score, statistics and coach perspective into a lasting story for the program.

Little Rock Central blackout theme night promotion graphic Fan Engagement

Theme Night Promotion

Theme night campaigns, blackouts and rivalry pushes — built to fill the arena for the games that matter most.

Official Media Partner sponsor recognition graphic Sponsor Value

Sponsor Recognition

Professional, repeatable inventory a local partner can actually see — and fund.

Behind the Coverage

The part most people
never see.

The creative is the visible half. This is the operating system underneath it — planned before the week starts, tracked every day, and reported back to the athletic office without anyone having to ask.

Weekly production board showing every scheduled deliverable Planning

The Production Board

Every deliverable mapped before the week starts — by sport, by day, by type. Central always knows what's coming.

Weekly report dashboard showing deliverables shipped and reach Reporting

The Weekly Report

What shipped, what it reached, and what's on schedule — delivered to the athletic office every week, no chasing required.

Text message thread between Next Play and a Central coach How It Works

One Point of Contact

Coaches get a text. They reply with roster changes or a milestone. That's the entire ask — no logins, no dashboards to learn.

Personalized Next Play concept prepared for conversation purposes. Not official Little Rock Central High School or LRSD creative.

A Real Basketball Week · Girls + Boys

One week. Four games.
Everything shipped.

Girls and boys basketball travel to Marion on Tuesday, then both teams host Northside on Friday. Select a day to see the complete media rhythm surrounding all four varsity games. All Core coverage is included at $397 per month.

Friday

20 deliverables

Home doubleheader vs Northside — girls at 6 p.m., boys at 7:30 p.m.

    Live coverage Graphics Written Video Recruiting Planning
    Get This for Central
    What Next Play Handles

    A complete media rhythm.
    Kept intentionally simple.

    Start with department-wide essentials for every sport. Add deeper recruiting, video, photography or sponsor activation as Central wants it.

    Athletic Communications

    Previews, recaps, releases and milestones written in one consistent Tiger voice.

    Game-Day Coverage

    Matchups, ticket pushes, live touchpoints, finals and stat leaders for every sport.

    Branding & Design

    One protected black-and-gold system across teams, seasons and platforms.

    Athlete Recognition

    Spotlights covering performance, academics, leadership, milestones and recruiting.

    Social + Website

    Managed posting plus schedules, rosters and results kept current department-wide.

    Sponsor Value

    Professional, repeatable inventory a local partner can actually see and fund.

    One weekly check-inOne point of contactCentral owns the contentFlexible by seasonNo new equipment
    The Next Step · 30 Minutes

    Bring the schedule.
    We'll map the system.

    A short walkthrough is enough to identify what the department wants covered, what already works and how Next Play can take the weekly media load off the athletic office and coaches.

    Book a Walkthrough Email Us

    Next Play · info@joinnextplay.com · 316-712-1070 · joinnextplay.com
    This page is a personalized Next Play concept, not an official publication of Little Rock Central High School or LRSD.