School+ · For athletic departments

Your athletic department. Our media team.

Professional athletic media management, branded content, program promotion, and communications support built around your school.

At a glance

For
High schools, NAIA and JUCO athletic departments
Covers
The whole department, across its programs
Delivered by
Next Play, through an operations portal
Pricing
Scoped in your plan

What it is

School+ makes Next Play the media team for your athletic department. We plan, design, write and publish; your staff supplies information and approvals.

Who it's for
Athletic directors, principals, superintendents and athletic communications staff.
Why it matters
Every program presented to the same standard, without adding work to your staff.
What it isn't
A purchase of coverage. School+ does not buy rankings or editorial decisions on the Next Play Network.

What's included

Five service areas.

Athletic Media Management

The day-to-day running of your athletic media, planned ahead.Social media management · Content planning · Game coverage · Communications · Day-to-day media execution

Custom Branded Content

Graphics in your school's identity for the moments in a season.Game days · Final scores · Milestones · Athletes · Championships · Announcements · Senior nights · Awards

Athlete & Program Promotion

Recognition for the people and programs that earn it.Athletes · Teams · Coaches · Accomplishments · Records · Commitments · Program stories

Athletic Communications & Storytelling

Written coverage of your department across the year.Game recaps · Feature stories · Announcements · Press releases · Season previews · Season recaps

Operations Portal & Support

One place for your staff to work with Next Play.Requests · Calendars · Approvals · Content · Deliverables · Files · Communication

Sports, seasons and volume are set in your service agreement.

Our work

Produced for Central High School.

Real School+ work. Select any piece to view it larger.

How it works

We produce. You approve.

Plan

Next PlayBuilds the content plan around your athletic calendar.

Your schoolSchedules, rosters, brand assets and priorities.

Create

Next PlayDesigns the content and writes the communications.

Your schoolResults and information as events happen.

Review

Next PlayRoutes content for approval in the portal.

Your schoolApproval from your designated contact.

Publish

Next PlayPublishes approved content to the agreed channels.

Your schoolAccess to the channels in your agreement.

Support

Next PlayHandles new requests and changes as the season moves.

Your schoolRequests and feedback through the portal.

Flexible funding

School-funded or business-funded.

School-funded

The school or district contracts with Next Play and pays the approved School+ service price.

Business-funded

An eligible local business covers the same approved service price on the school's behalf, under its own agreement.

  • No premiumThe sponsor pays the standard service price.
  • Contracted recognitionOnly on eligible, approved media, as the agreement allows.
  • No control or endorsementThe business does not direct content or receive school endorsement.
  • Separate from the NetworkNo Network advertising is included.

Questions

How does production work?

Next Play plans, designs, writes and publishes. Your staff supplies information and approves content through the operations portal.

What does our school provide?

Schedules, rosters, logos and brand standards, results as events happen, and approval from a designated contact.

Who approves content?

The contact your school designates. Which content needs sign-off is agreed during onboarding.

How does branding work?

Content is built in your school's colors, marks and voice, from the brand assets you provide.

Which sports can be supported?

School+ is built for the whole department. The sports, seasons and volume covered are set in your service agreement.

How do content requests work?

Through the operations portal, which holds requests, calendars, approvals, files and deliverables.

Can a business fund School+?

Yes, where an eligible business agrees to. It pays the same service price, with no premium, and sponsor funding is in place only once its agreement is signed.

What happens during onboarding?

We gather your calendar, brand assets and contacts, agree the approval workflow, and confirm a start date.

Get started

Build your School+ plan.

Tell us about your athletic department. We'll come back with a plan scoped to your programs and calendar.

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